App or Website? 9 Reasons Why Apps are Better

The number of mobile users today is greater than the number of desktop users!

Consequently, businesses have realized the need to use mobile channels for attracting customers effectively.

They now need to optimize mobile apps and websites to improve their customer’s experience and increase their conversions.

9 Tricks to Get App Downloads up!

Many organizations spend all their time creating an amazing app and little time focusing on getting it launched and downloaded. App Store Optimization (ASO) improves app visibility within the app stores and increases app conversion rates.

5 App Features That Hook Users

In the past, simply publishing an app and optimizing it for app stores was enough to get downloads and purchase action. Today, you need updated feature sets if you want to get continued engagement from users.

Innovation v. Reimagination

Jeff Campbell, former Global CEO of Burger King. As they discussed the topic of ‘Leading Through Crisis,’ they discussed the differences between Innovation and Reimagination and how they both have an impact on future plans.